An upcoming video conference will provide insight on how businesses can embrace and possibly profit from social media technology. The conference is scheduled for Feb. 5 at Rose-Hulman Ventures, on Rose-Hulman Institute of Technology’s South Campus.
This is actually the second part of a series examining “Embracing Social Media: What, How, Why Not,” provided through TechPoint’s New Economy, New Rules seminars. The session will cover the topic “The Effects of Tracking & Selling Online Activities.” The hourlong session begins at 8:30 a.m., and is free.
One of the greatest advantages digital marketing offers is the ability to customize and personalize messages based on the recipients’ likes and dislikes. Marketing in the new social media landscape, however, brings with it new challenges of walking the fine line between quality promotion and invasion of privacy.
Sharing their views and best practices for developing effective social media marketing platforms utilizing behavioral tracking and personalized content will be David A.W. Wong, associate with Barnes & Thornburg LLP; Chris Baggott, chief executive officer of Compendium Blogware; and Michael V. Bloxham, director of insight and research for Ball State University’s Center for Media Design.
Rose-Hulman Ventures is along Indiana 46, approximately two miles south of the interchange with Interstate 70.
Individuals planning to attend should contact Drew Gehman, Rose-Hulman Ventures’ information technology specialist, at drew.gehman@
rhventures.org or Donna Smith, assistant to the director of Rose-Hulman Ventures, at donna.smith@rhventures.org. Both staff members can also be reached at (812) 244-4000.
Rose-Hulman Ventures hosts TechPoint’s New Economy, New Rules video conferences on the first Friday of each month. The topics change each month. For more information, go to www.techpoint.org.
Schools
Rose Ventures video conference on social media set
- Schools
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Official: Indiana among first 10 states to get ed waiver
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ISU presents Sycamore Hoopla; activities kick off Friday
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BRUCE'S HISTORY LESSON: This little-known compromise may have saved the union
When the Constitution was signed in September of 1787 and sent to the Congress that then existed under the Articles of Confederation, Congress was instructed to send that Constitution to the states to be ratified … or not. The message to the states was clear: Accept the Constitution or reject it, but don’t try to change it.
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College plans Prom Expo on Feb. 19
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ISU offering tech ed scholarships to VU grads
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Four alumni receive GOLD awards from Indiana State University
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Indiana State students hear view from Cuba
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College to celebrate homecoming
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Valley middle schoolers ready for MATHCOUNTS
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Indiana State education major takes teaching to Siberia
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Lincoln Trail College honors
Lincoln Trail College has released its academic honor lists for the Fall 2011 semester.
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Vigo schools see grad rate rise
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Rose-Hulman to help address need for advancing railroad technologies
Rose-Hulman Institute of Technology is stepping back into its past and addressing a need to advance the nation’s transportation system by educating the next generation of railroad engineers.
Chauncey Rose, an entrepreneur and builder of railroads, came to western Indiana in 1817. -
Take the Plunge for Special Olympics on Feb. 11 at ISU
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Valley woman’s recipe featured by Taste of Home
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College Goal Sunday set for Feb. 12 at Ivy Tech
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College to offer aeronautics classes at Robinson airport
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Agreement to further college’s international initiatives
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Otter Creek Middle School to celebrate 50 years
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College savings campaign kicks off statewide
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- Goals, Pride & Achievements: Feb. 2, 2012
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BRUCE'S HISTORY LESSON: Freedom of religion — beliefs and actions
Because religious faith is, arguably, the quintessential example of our right to privacy, to say nothing of its prominent place in our First Amendment, throughout our history court cases involving the free exercise of religion have been handled with great trepidation and with particular care. One of the milestone “free exercise” religion cases, Davis v. Beason, was decided by the Supreme Court this week (Feb. 3) in 1890.
- Across the Wabash Valley: Feb. 2, 2012
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