TERRE HAUTE — For 31 years The LPGA’s Corning Classic was held at Corning Country Club in Corning, N.Y., with Corning Glassware as its title sponsor. This year, however, was the end of an era as LPGA players played their final rounds in its’ longest-running event. Due to many factors Corning chose to not renew their contract for 2010.
The bad economy was an obvious culprit, but was not solely responsible. Corning Glassware was hit hard by the global recession, which led to a 13 percent reduction in its workforce (650 jobs. There was also a 50 percent drop in sponsorship support, which amounted to $500,000. Projected cost increases for the 2010 event were $300,000, and for 2011, when the purse was to increase from $1.5 million to $1.7 million, meaning the cost increase for the sponsor would be $675,000.
Not only are the purses for events increasing, television production costs will be going from $255,000 a year to $425,000 in 2010, with five percent increases each year through 2013. The reason has to do with the LPGA’s new business plan, referred to as “Vision 2010”.
Vision 2010 is a business plan that reorganizes the LPGA into three key business units: Tournament Operations and Player Services, New Business Development and Worldwide Sales, and LPGA Tournament and Schedule Development.
According to an article in the June 1 edition of Golf World, the LPGA tour wants to increase purses and improve benefits for players. That amounts to added costs for tournaments though. Specifically, an added cost that would become the full responsibility of the events are the scoreboards. Currently that cost is shared with the LPGA.
There is also a large increase in the sanction fee, as well as making tournaments pay half of the Golf Channel’s production costs. The LPGA has been somewhat flexible on those counts, but only for the near term, a delay of one year. The Corning organizers looked at the long-term picture and decided that the numbers couldn’t work for them, hence the end of an era.
Over the last year, other events that have gone by the wayside are the Fields Open, Ginn Open, Ginn Tribute, SemGroup Championship, SBS Open and the ADT Championship. The LPGA Tour Championship will be played in November without its previous title sponsor Stanford Financial. For next year, the Phoenix event doesn’t have a sponsor lined up, nor does the LPGA Championship, which will lose McDonald’s after this year.
McDonald’s is pulling out, and the LPGA is raising rates? Do they know something we don’t know? It seems like they should be cutting costs in order to keep sponsors, not raise rates.
I guess we will all have to wait and see what new events come about under Vision 2010. I’m guessing many of them will be international events. The LPGA already has 11 tour events played outside of the United States: five in Asia, two in Europe and three in Mexico. Meanwhile, the LPGA is struggling to generate interest in its home country. Some serious marketing of the tour needs to be done along with the new business plan in order to make it work. Otherwise, I’m afraid the LPGA is just going to get smaller or just pack up and move to another country.
n Twin Bridges Is fun and not far — Last weekend, Andy and I drove to Danville, Ind., to play a course called Twin Bridges. Twin Bridges, which opened in 1997, was designed by Robert Lohmann more than 250-plus acres along White Lick Creek. From the back tees it is 7,058 yards with a rating of 74.4. From the gray tees, the next tees forward, it is 6,568 yards with a rating of 71.6. I was impressed with the large greens with lots of undulations, making a three-putt a definite possibility if your approach shot didn’t end up near the pin. The best part of the day though, as many of you in the Terre Haute area would understand, is that there weren’t any gnats!
Greens fees on Monday, Tuesday, Thursday and Friday are $24 for 18 holes. Saturday, Sunday and Holidays they are $33. Cart fees for are $14 for 18 holes.
Every Wednesday they run a special called “Wild Wednesday”. On those days it’s only $22 with a cart for 18 holes or $11 with a cart for 9 holes. You can make tee times online at www.twinbridgesgolfclub.com or by calling (317) 745-9098.
n Quote of the Day — “You can complain about it or you can accept it. At this point, we’re grateful to have tournaments.” — Reilly Rankin, a six-year LPGA pro currently ranked 89th on the tour’s money list, commenting on the tour’s shrinking tournament schedule and higher percentage of limited-field events.
On & Off the Course
ON AND OFF THE COURSE: In a bad economy, should LPGA raise its fees?
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Death Notice: Feb. 7, 2013
• Gary R. Wright
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Donna Lynn Strahla Bown
Donna Lynn Strahla Bown passed away early Friday morning, Jan. 25, 2013, with her children by her side.
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‘The Match’ pitting amateurs vs. pros recalled 62 years later
Quote of the Day: “I play golf with friends sometimes, but there are never friendly games.” — Ben Hogan.
Bubba Watson has had a busy fall. Not only did he play all the way to the final round of the FedEx Championships, and in the Ryder Cup, he also played in an event commemorating a very famous match played at Cypress Point in 1956, pitting two of the greatest golf pros at the time against two of the best amateurs.
Come to think of it, all four were some of the best golfers of all time. This year’s event was celebrating The First Tee’s exceeding $100 million in pledges to reach 10 million new young people. It wasn’t televised and kept very quiet; only 225 people were in the gallery.
One of the people in the gallery was Mark Frost, the author of a book titled “The Match,” which is about that match played 62 years ago that was re-enacted in modern terms last week. The pros in 1956 were Ben Hogan and Byron Nelson and the amateurs were Ken Venturi and Harvie Ward. It was supposed to have been a private affair, built around a wager by two millionaires, George Coleman and Eddie Lowery. -
ON AND OFF THE COURSE: Golf from the wrong side of the brain
Imagine this scenario: a woman, small in stature (possibly freckled), walks into a hospital emergency room and says, “I have an emergency, I need a doctor quickly!” The admitting nurse, ever trying to be helpful, asks what the emergency is.
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Farmers looking at widely varying yields
Combines will roll through fields this weekend, bringing in the harvest from a summer with nearly no rain.
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ON AND OFF THE COURSE: Golf debut in London would have been nice
As the Olympics get underway in London this weekend, I was thinking it’s too bad that the Olympic committee decided too late to add golf as one of the sports for this event; instead it will be added to the 2016 Olympics in Rio De Janeiro.
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ON AND OFF THE COURSE: Getting to Hoosier country’s best golfing venue part of the fun
If you are looking for Indiana’s premier golfing destination, then you should look no further than French Lick.
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ON AND OFF THE COURSE: Indiana's Pete Dye courses worth the drive
You’ve probably heard of the Robert Trent Jones Golf trail throughout Alabama, but you might not be aware that Indiana has its own “Pete Dye Golf Trail” comprised of seven courses.
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ON AND OFF THE COURSE: Fathers typically a big influence on golfing sons
Some events fall naturally into place around holidays. The Fourth of July always falls somewhere during Wimbledon, giving all of the Yanks in attendance something to be boisterous about, to the chagrin of their hosts; The Masters often, but not always, ends on Easter Sunday, which is fitting since golfers find it such a reverent occasion.
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ON AND OFF THE COURSE: Memorial just one of many visions of Jack Nicklaus
When Jack Nicklaus was a young man, the golfer he most admired was Bob Jones.
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ON AND OFF THE COURSE: With some tricky rules, golf is not a walk in the park
Golf is not a casual sport, even though it has a term called “casual water.”
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On and off the course: Sycamores seeded sixth heading into MVC golf tourney
It wasn’t too long ago that Indiana State University didn’t even have a women’s golf team.
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ON AND OFF THE COURSE: A hard ticket to come by
This is the weekend of the Masters Tournament, the first of the four major tournaments.
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ON AND OFF THE COURSE: Some things on golf course are worse than steep putts
It’s not often that anything gets more scary on a golf course than a steep downhill putt, but on some courses around the world, things a little more on the supernatural side might give you a bigger fright!
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ON AND OFF THE COURSE: The shot heard round the world
I don’t know if the Golf Channel will show a “Best Shots of 2011” highlight reel, much like ESPN does for baseball or football.
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ON AND OFF THE COURSE: The Red, White and Blue visits the Isle of Green
In 2006, the Ryder Cup was held in Ireland at The K Club in County Kildare.
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ON AND OFF THE COURSE: Fall may be coming but golf season is far from over
Once the major tournaments are over with, what’s there to look forward to in the world of golf?
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ON AND OFF THE COURSE: Golf… simplified!
Golf is not a simple game. A golf course is made up of 18 holes, all different. There are par-3s, par-4s and par-5s; they all vary in length and elevation, and each has its own challenges. There can be water hazards, trees, sand bunkers, tall grass, hills, valleys — and then, if that’s not enough, there’s probably wind too.
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On and Off the Course: Northern Ireland builds on golf history
Northern Ireland is only about 5,452 square miles in area and has a population about the same as West Virginia, which is about 1,880,344.
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ON AND OFF THE COURSE: Women’s Open at the Broadmoor
This is the weekend of the U.S. Women’s Open, and this year it’s being played at The Broadmoor, East Course, in Colorado Springs, Colorado.
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ON AND OFF THE COURSE: The Fort Golf Course: A Walk in the Park…
Indiana has some pretty spectacular state parks, but one of them gives you the ability to “spoil a good walk” by chasing a little white ball.
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ON AND OFF THE COURSE: Father’s Day is a good day for golfers
Most people consider the time around Christmas to be the gift-buying season.
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ON AND OFF THE COURSE: Playing with lead a difficult task
As exciting as last week’s Masters was, with six players being tied for the lead at one point on Sunday, it was very difficult watching Rory McIlroy fall apart to shoot an 80.
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ON AND OFF THE COURSE: Masters a rite of spring
This is Masters weekend, the grand kickoff to the golf season for a lot of golfers. Sure, there have been tournaments on TV, because the professionals have been playing in Hawaii, California, Texas, Dubai, and other areas not so affected by winter as we are here in the Midwest, but to me, watching The Masters is a rite of spring.
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ON THE OFF THE COURSE: Some history on the Ryder Cup
I fell asleep in way too many history classes to ever qualify as a history buff. However, since I have grown up a bit (not much), I enjoy learning about all kinds of history. I often have questions about how something began, or how something came to be.
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On and Off the Course: Purdue's Kampen Course a gem in Indiana's rough
About a month ago, Indiana was still heavily mired in heat and humidity, making outdoor activities such as golf less appealing than usual. At that time it felt like the repressive heat would never go away, it would never rain again, and all of the grass was just going to continue to wither and die. And the month prior to that we kept getting rained out of golf events!
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On and Off the Course: Successful golfers know ... focus is the key
I have a good friend who coached his daughter’s basketball team for a number of years, and told me that his theme with the girls was always “focus”, until it was ingrained in their brains. Now when they play high school ball, if they hear “focus” yelled from the stands, they know the source.
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On and Off the Course: Technology adds even more fun to the course
You’ve hit a drive into some brush in an area marked as a hazard, but you can’t find the ball to prove it is there. And no one actually witnessed it go in the hazard. You just think that’s where it probably is. What is the rule for this situation?
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On and Off the Course: Anthony Gonzalez First Tee Classic a worthwhile charity event
On Monday, I worked as a volunteer for the Anthony Gonzalez First Tee Classic, Golf Tournament and Auction at Eagle Creek Golf Course in Indianapolis. It was an absolutely beautiful day, with clear blue skies, just a few wispy clouds here and there and a high temperature of about 76 degrees.
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On and Off the Course: Trends show golf in decline
You don’t have to watch the news or read the paper to understand that America is struggling on the economic front. The evidence can be witnessed at the local golf course.
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Death Notice: Feb. 7, 2013




