TERRE HAUTE —
Reading the Tribune-Star on-the-go just got a lot easier.
Last week, the newspaper dramatically upgraded its presentation for mobile phones with Internet access, known as “smartphones.”
“It’s a whole lot easier to navigate and quickly find the news you want,” said Shaun Hussey, web development director for the Tribune-Star.
Under the old smartphone format, mobile device users saw a slightly jumbled and cumbersome-to-use version of the TribStar.com desktop version, he said.
Now mobile device users will find a much sleeker and quicker way to read the Tribune-Star in a format especially designed for smartphone users.
The Tribune-Star’s desktop website includes a lot of “bells and whistles” that mobile device users don’t need or want, Hussey said. When it comes to mobile newspaper content, “less is more,” he said.
Although it’s still too early to have definitive figures, use of the Tribune-Star’s mobile format appears to be way up since the new system was launched Wednesday, Hussey said. And, so far, readers seem to like the change.
“So far, it’s all positive,” Hussey said of the feedback he has received.
The Tribune-Star mobile edition is suited for iPhones, Blackberries and other “smartphones” that allow Internet access. It also includes features that provide easy texting and e-mailing of photos and articles, Hussey said.
“This provides a great ability for us and our local advertisers to reach readers,” he said, adding that some mobile devices even have “location detection” features that allow advertisers to target people where they are.
“At some point,” Tribune-Star publisher B.J. Riley said, “page views on the Internet will be primarily with mobile devices, and it was prudent to ensure that we were reader-friendly with a smartphone. It is just another way for Tribune-Star readers and Tribstar.com users to stay informed about what’s happening in the Wabash Valley.”
Arthur Foulkes can be reached at (812) 231-4232 or arthur.foulkes@tribstar.com.
Business
Tribune-Star upgrades its ‘smartphone’ look
- Business
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- RESTAURANT INSPECTIONS: May 21, 2012
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EYE ON THE PIE: Use to be close tie between output, employment
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Employer opinions sought on students
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Carlisle prison marks 20th anniversary
2012 marks the 20th year of service for the Wabash Valley Correctional Facility, going on line with its first offenders Dec. 10, 1992.
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SOCIAL SECURITY: Why young workers should care about Social Security
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BUSINESS CENTS: Does your staff understand pricing?
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Valley Child Development Center receives grant
Valley Child Development Center has been awarded a $5,000 grant from the Terre Haute Day Nursery Foundation through the Wabash Valley Community Foundation.
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Exec offers advice on becoming startup entrepreneur
Sam Clemens, chief product officer of Cambridge, Mass., startup company Insight Squared, gave Rose-Hulman Institute of Technology students insight on how to develop a startup business.
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Newsmakers: May 20, 2012
Leland Phipps, family practice physician at Paris Community Hospital/Family Medical Center, has been re-elected to membership with the American Academy of Family Physicians.
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Alumna to serve as VP for Rose-Hulman Ventures
Rose-Hulman Institute of Technology alumna Elizabeth M. Hagerman is returning to her alma mater to serve as vice president for Rose-Hulman Ventures, the institute’s successful innovation space that has spawned careers and entrepreneurial enterprises throughout Indiana.
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Summer Sidewalk Sale set
Marshall Main Street’s Downtown Summer Sidewalk Sale is planned from 8 a.m. to 2 p.m. June 9.
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Oil drops to lowest level in 6 months
The price of oil dropped to a six-month low Tuesday on concern that economic uncertainty in Europe could hurt demand for crude.
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Adidas initiative: ISU students develop business improvement process at facility
As Indiana State University students cruised Interstate 70 on Friday afternoons from Terre Haute to Indianapolis, they were looking forward to reaching their destination.
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BUSINESS BRIEFLY: May 13, 2012
An evening of networking and education for Clark, Crawford and Edgar counties regarding branding, marketing and tourism development opportunities is planned for 6:30 p.m. May 21 at the Heath Museum on the square in downtown Robinson.
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Wendy’s partners with Riley Hospital
For just $2, customers at participating Wendy’s restaurants in the Evansville/Terre Haute area can get free Jr. Frosty desserts through Dec. 31 while supporting Riley Hospital for Children at Indiana University Health.
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Marshall Chamber to stage annual golf outing
The Marshall (Ill.) Chamber of Commerce invites golfers to its annual golf outing scheduled for June 8 at the Marshall Golf Course.
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ON THE MOVE: May 13, 2012
McKenze Rogers has joined Williams Randall as an account supervisor.
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Seminar teaches seniors to fight fraud
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Given the current economic climate, buying a nice gift for Mother’s Day may be more difficult than in years past.
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‘Best Places to Work’ honored at banquet
Companies raising the bar with their workplace practices were recognized on May 3 at the Indiana Roof Ballroom by the Indiana Chamber of Commerce.
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NEWSMAKERS: May 13, 2012
Susi Willis, CPA and partner in Larsson Woodyard & Henson, LLP, was recently presented with the Distinguished Service Award by the Indiana CPA Society at its annual CPA Celebration at the Indiana Roof Ballroom in Indianapolis.
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Indiana Rail Road wins Family-Friendly Award
The Indiana Rail Road Co. has won the Terre Haute Chamber of Commerce’s “Family-Friendly Business Award” for 2012 based on the company’s highly successful employee wellness program.
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Government cuts summer gasoline price forecast
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Mall operator becomes biggest real estate company
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Dealership to celebrate first year
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EYE ON THE PIE: Compensation levels did not cause the recession
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Old National begins year with strong first quarter
Old National Bancorp reported 1st quarter net income of $21.7 million, or $0.23 per share.
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Enroll in disaster preparedness class
The University of Illinois Extension is offering a disaster preparedness course on May 23 for Clark, Crawford and Edgar county businesses called Ready Business.
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Newsmakers: May 6, 2012
• Dr. Haytham Mansour
• Terre Haute Regional Hospital
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